Sample istock FPO 03

National Sales & Marketing Executives (NSME), an awesome professional association, provides high-caliber educational and valuable networking opportunities for sales and marketing leaders in the greater Akron/Canton region. NSME Akron/Canton members are known for identifying and mastering emerging trends and exemplify thought-leadership in their industries.

Learn More >>

Accepting Nominations for the Achievements in Excellence Award

Achievements in Excellence Criteria:

  •  Sales/marketing experience and performance
  •  Professional/business recognition
  •  Professional/Trade organizations
  •  Community/Civic involvement
  •  Career Achievement Summary

Up to 25 individuals will be selected for the Achievements in Excellence award.

Nomination Form


  • Brenda Basso3

    Health Insurance Expert: Brenda Basso

    Posted: August 17, 2017

    Congratulations to Brenda Basso who recently earned the Chartered Healthcare Consultant (ChHC) professional designation from The American College of Financial Services. 


    This comprehensive program required four courses and eight hours of exams – a major project Brenda has been working on longer than she cares to mention.


    But it’s worth it. This certification builds her credibility in a competitive profession where she has worked for 20 years.


    “I provide expert advice on a broad range of health insurance-related topics including medical and ancillary employee benefits, legislative requirements, wellness programs and more,” said Brenda. Previously, she achieved certification in health care reform studies, also through The American College.


    A 2016 recipient of the Achievements in Excellence award, Brenda is an employee benefits consultant at AUI and specializes in employer-sponsored benefit plans. Active in NSME for several years, Brenda now serves as the NSME vice president for our Accent on Excellence Event in February.


    Brenda takes pride in coming up with creative solutions for her clients. “I’ve been able to help them save money, close gaps in their benefits and sometimes even improve benefits for less money. As a top agency with many of the insurance carriers and TPAs, we also have access to some products which other agencies do not have,” she explained.


    The ChHC program is considered the most comprehensive credential available for benefits specialists, healthcare consultants, and financial advisors interested in effectively providing clients with cutting-edge information.  The curriculum provides professionals with an in-depth understanding of the latest reforms in health care mandated by recent legislation.

     AUI Logo

  • Sample Blog Post Image

    Congrats to Jeff McMahan

    Posted: May 13, 2017

    NSME Vice President for Public Relations/Marketing and Innis Maggiore Senior Account Supervisor Jeff McMahan helped Aultman win top honors in the national Cancer Awareness Advertising Awards competition.


members and growing


events every year




big event

This is without exception, the single-best networking organization I belong to. They have these amazing educational events where some of the area's leading minds come to share their wisdom. It's awesome!

Jeff McMahan Senior Account Supervisor Innis Maggiore

Why Join NSME?

  • It’s all about you!
  • Complimentary workshops
  • Professional member recognition
  • Educational and networking event discounts
  • Online networking opportunities