"SOCIAL MEDIA TRENDS FOR 2021" by Heather Taylor, Boss Lady and Social Media Chick with GlitterGirl Media
A new year means taking a whole new look at your social media strategy. Heather Taylor, Boss Lady and Social Media Chick with GlitterGirl Media will discuss how leveraging different social media channels can be used to gain market share and add profit to your bottom line. She’ll also share great tips on selecting the best platforms for your business while creating the kinds of quality content that will resonate with potential clients while helping your organization stand out in the crowd. Join us for this workshop and learn about the Social Media Trends for 2021.
Heather Taylor is the Boss Lady/Social Media Chick with GlitterGirl Media. Her career in sales and marketing began as the Commercial Classified Sales Manager with a local community newspaper. She then transitioned into non-profit work as the Small Business Membership Coordinator with the Greater Akron Chamber, and then as the Executive Director with the Greater Medina Chamber of Commerce. Heather returned to the for-profit business sector as the Director of Marketing and Business Development with Summit Mall, a regional mall owned by Simon Property Group, the world’s largest real estate developer. GlitterGirl Media was born out of Heather’s affinity for helping small business owners find new, creative, and cost-effective ways to market their products and/or services to their target audiences.
Heather has been awarded the Distinguished Marketing & Sales Award by SMEI Akron, the Circle of Champions Lifetime Achievement Award by the Association of Chamber of Commerce Executives (ACCE), the Social Media Impact Award from Smart Business Network, and The Women of the Community Award by The Medina County Women’s Journal. She is an avid music lover and concert goer and loves spending time with her son, Alex.
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