NSME Dinner - September 22, 2026

"Neuro-selling" by Dan Flanagan, Director of National Channel Sales of Group Management Services, Inc.

1. Why they buy and why they don’t
2. Neuroscience of trust
3. Psychology of change resistance
4. Asking Neuro-centric questions
5. Removing the barriers to change

Bio:

Since joining Group Management Services in 2011, Dan has been a sales rep, the sales manager of their NE Ohio Market, Vice President of sales for the Northeast Region, and is now the National Director of Channel Sales.  When Dan started GMS in 2011, they had 3 offices in the country and were 400th in size out of 900 PEOs.  Today, they have 24 offices around the country and are 11th in size out of roughly 500 PEOs in the country.  GMS is made up of a ton of hungry, humble, and hard-working people who have built their company over time.

Dan is also the co-founder of the Brain Enrichment Initiative, a non-profit set to launch in Akron this March.  At BEI, they created a 16-week Brain wellness curriculum that will be taught through peer-to-peer mentorship in public, private, and charter schools starting in NE Ohio. 

Dan graduated with a bachelor’s degree from Indiana University of Pennsylvania in 2008. He is married (Jess) with 2 daughters, (Brooklyn and Kamryn).  He is an avid Cleveland sports fan and a Cleveland Browns season ticket holder.  He is passionate about putting into the lives of others and the community first.  Dan’s cornerstone in his life is his faith.  Through his faith in God and himself he strives to win one day a time and has led him to where he is today.